Mastering Data Mining: The Art and Science of Customer Relationship Management. Gordon S. Linoff, Michael J. A. Berry

Mastering Data Mining: The Art and Science of Customer Relationship Management


Mastering.Data.Mining.The.Art.and.Science.of.Customer.Relationship.Management.pdf
ISBN: 0471331236,9780471331230 | 512 pages | 13 Mb


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Mastering Data Mining: The Art and Science of Customer Relationship Management Gordon S. Linoff, Michael J. A. Berry
Publisher: Wiley




Mallach, “Decision Support and Data Warehouse Systems”, Tata McGraw Hill. Michael Berry and Gordon Linoff “Mastering Data Mining- Art scholarship of CRM”, Wiley Student Edition 7. The Art and Science of Customer Relationship Managemen Michael J. 0471331236 Mastering Data Mining: The Art and Science of Customer Relationship Management Michael J. Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 1 issues-. Mastering Data Mining: The Art and Science of Customer Relationship Management 18. Mastering Data Mining: The Art and Science of Customer Relationship Management. Jim Goodnight, President and Cofounder, SAS Institute Inc. Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know 19. Berry and Linoff lead the reader down an enlightened path of best practices." -Dr. TEXTBOOKS COLLECTION: Buku baru 200471331236 Mastering Data Mining : The Art and Science of Customer Relationship Management Michael J.